Disasters in the air that could be avoided using Wi-Fi

The controversy hasn't calmed yet, thanks to the video recorded by a passenger of a United Airlines flight that showed security staff  -literally- dragging a passenger who refused to leave the plane. The reason? oversold tickets. Today is American Airlines who is under the magnifying glass of the world, thanks also to a video that shows to one of the employees of the airline manifesting aggressive behavior with the passengers. The executives of both airlines apologized publicly for what happened and ensured that they will make sure that this situation does not...

Improve customer service in 3 steps

A few days ago I was talking to a friend who works in a restaurant, but we are not talking about any restaurant, but a very high profile. It's the kind of place that celebrities, politicians or millionaires are going to dine in. What makes all these personalities choose to eat in this place and not in any other? The customer service, of course. Probably you have already heard of innumerable business examples that achieved success by using customer service as a differentiator, to the point of achieving an amazing user experience,...

Hostspot Solutions: Get feedback from your customers efficiently

We managed to do an exhaustive search among the Hostspot files in order to select the best retailers cases that presented some problems, which we have been able to offer a successful solution. Now we will present the case of a restaurant brand that had several branches. Like any good leader, the owner of these restaurants was concerned about improving customer service, and to achieve that, it was crucial to get the customers feedback. To solve the problem, they tried to implement an award campaign for the restaurant employees that obtained less negative customer criticism. The dynamic used to collect...

How to attract more clients by giving them free Wi-Fi?

There are many ways to attract new customers, technological advances have give us new options to get closer to them,in so many ways that some years ago were unimaginable. Here's an example on how a business managed to increase their number of customers simply by offering them Wi-Fi connection. Let's think about of the coffee shops, ice cream parlors and other snack shops that are in the hallways of malls. Certainly they are privileged zones because they are "on the road" to satisfy the craving of the buyers or, their need to take a break....

My disastrous Valentine’s Day experience

My boyfriend and I have been going out for almost a year, and I can't deny that I was particularly excited about celebrating our first Valentine together. Overall I could say that he is a detail person, so my expectations were high. He picked me up and we went to our favorite restaurant, that has a policy that says that if you are a frequent customer you do n't have to make a reservation or be on the waiting list to get a table quickly (yes, even on special occasions like San...

The difference between any store and my favorite store.

Near my house are 4 grocery stores. However I always buy in the same one. One day I was about to watch a movie at home, so I went to buy some popcorn, but my favorite store was closed, yes, closed at 4 in the afternoon! I looked around to see if the other stores were open and they where, at the time all the odds of buying in other stores passed through my head, my craving for popcorn had vanished. I came back to my house thinking about the reason of my...

The New Year’s resolutions of a compulsive buyer.

Hello. I am Andy, and I am a compulsive buyer, My brother and I inherit this vice from my father, we have been this way since I have memory. Probably you are thinking that my New Year's resolutions are mainly stop buying or buying less ... Ha! Nothing further from reality. Shopping  has become an art for us, and over time we have been increasing and perfecting our purchase techniques, therefore my new year purposes honor the following commandments: If I don't love it, I don't buy it. I know, it sounds simple, but...

The secret friend of your business

¿Have you started to think how did your business competed this holiday season? Is probably the most important shopping season of the year. Everybody is buying all kind of gifts for their beloved, therefore dynamics as Secret Santa take place on every school, office or social group. We all have been in that uncomfortable and kind of stressing situation, in which we don't have a clue of what to give to the "that" person. That's why we have decided to make a list of tips that will help you to make...

You won’t have to make a row to pay in a store anymore.

Christmas shopping season is here, and one of the principal characteristics of this season is for sure the amount of people at the streets and in shopping malls. The rows you have to make for paying while Christmas shopping are huge and consume a very important amount of our time. No more endless rows! To avoid loosing time while we are shopping a good option can be on-line shopping, however, not all shopping can be done that way. A considerable part of customers prefer to buy in regular stores. That's...